An estimated 21 million adults in the UK suffer from at least one allergy with an estimated 10 million adults suffering from more than one allergy. According to a recent Mintel Survey, nearly 1% of the population identify as Vegan, 2% Vegetarian and an increasing amount of the population are ‘flexitarians’ and reduce their animal product use.  

Our mission at Heaven & Hellthy is to give delicious peace of mind and satisfaction to those who are often overlooked and stigmatized.